Social media is the best medium for sharing information. Many things were shared through social media and eventually went viral. Like a photo of two small children who seemed to sleep hugging. The picture went viral. Finally, the identities of the two boys hugging plastic blankets inside the ATM machine outlet, Cempaka Putih, Central Jakarta, finally revealed.
One of them is named Gusti who is 4 years old. Meanwhile, another person named Fitri is 7 years old. The photos of the two boys were asleep in the viral ATM machine space on social media, and made fewer warganis who admitted sadly seeing their condition.
"They are not orphans. Gusti is the son of Alex and Wiwin. While Fitri is the daughter of Yana and Abdul Qodir. "Their parents live in the same boarding house location," said Head of the Central Jakarta Social Service Office, Susana Budi Susilowati, Sunday (10/15/2017).
Susan said, her party immediately traced the whereabouts of the two poor boys after a photo of Gusti and Fitri viral on social media. Because, he worried that the two children did not have a house and did not meet the necessities of life as other children.
Social Services, Monitoring and Control (P3S) Officers of Central Jakarta Social Sub-dept. Visited ATM machine outlets at Galur Public Fuel Filling Station, Cempaka Putih, which was called the location of their sleep.
However, said Susan, P3S did not find both around the ATM outlets. However, local residents said the two lived in the area of the City of Paris RT1 / RW6, Galur.
"We were finally able to meet their parents. Their parents work as illegal parking attendants and buskers, "he said.
Gusti and Fitri often slept inside the BNI ATM booth while waiting for their parents to finish earning a living.
"We ask their parents not to let the children sleep anywhere. We are concerned about exploitation or violence against children," he explained.
Previously reported, cyberspace universe horrified by viral photos of two children who were forced to sleep in the ATM machine outlets at night. The photo was viral after a citizen admitted, seeing the two boys sleeping inside the ATM booth on Saturday (10/14/2017) night. In the photo, there were two sleeping boys hugging and covered in transparent plastic.
"My friend met with two children who were sleeping at the Galur gas station ATM, Cempaka Putih, Central Jakarta, where my friend was shopping for materials," wrote a Facebook account named Yuni Rusmini, Sunday (15/10).
He said, the two children were orphans. His parents died because of illness. Both of them were then invited to the orphanage. But, they refused because they wanted to make money on the streets by collecting empty bottles and used boxes.
"It's really unfortunate the fate of these two children. His younger brother is 4 years old and his brother is 7 years old. Hopefully there are friends who are around or are stopping by, maybe they can share with these disadvantaged children, "he wrote again.
Until this news was uploaded, the photos and stories of the two boys had been redistributed at least by 1,477 warganet.
One of them is named Gusti who is 4 years old. Meanwhile, another person named Fitri is 7 years old. The photos of the two boys were asleep in the viral ATM machine space on social media, and made fewer warganis who admitted sadly seeing their condition.
"They are not orphans. Gusti is the son of Alex and Wiwin. While Fitri is the daughter of Yana and Abdul Qodir. "Their parents live in the same boarding house location," said Head of the Central Jakarta Social Service Office, Susana Budi Susilowati, Sunday (10/15/2017).
Susan said, her party immediately traced the whereabouts of the two poor boys after a photo of Gusti and Fitri viral on social media. Because, he worried that the two children did not have a house and did not meet the necessities of life as other children.
Social Services, Monitoring and Control (P3S) Officers of Central Jakarta Social Sub-dept. Visited ATM machine outlets at Galur Public Fuel Filling Station, Cempaka Putih, which was called the location of their sleep.
However, said Susan, P3S did not find both around the ATM outlets. However, local residents said the two lived in the area of the City of Paris RT1 / RW6, Galur.
"We were finally able to meet their parents. Their parents work as illegal parking attendants and buskers, "he said.
Gusti and Fitri often slept inside the BNI ATM booth while waiting for their parents to finish earning a living.
"We ask their parents not to let the children sleep anywhere. We are concerned about exploitation or violence against children," he explained.
Previously reported, cyberspace universe horrified by viral photos of two children who were forced to sleep in the ATM machine outlets at night. The photo was viral after a citizen admitted, seeing the two boys sleeping inside the ATM booth on Saturday (10/14/2017) night. In the photo, there were two sleeping boys hugging and covered in transparent plastic.
"My friend met with two children who were sleeping at the Galur gas station ATM, Cempaka Putih, Central Jakarta, where my friend was shopping for materials," wrote a Facebook account named Yuni Rusmini, Sunday (15/10).
He said, the two children were orphans. His parents died because of illness. Both of them were then invited to the orphanage. But, they refused because they wanted to make money on the streets by collecting empty bottles and used boxes.
"It's really unfortunate the fate of these two children. His younger brother is 4 years old and his brother is 7 years old. Hopefully there are friends who are around or are stopping by, maybe they can share with these disadvantaged children, "he wrote again.
Until this news was uploaded, the photos and stories of the two boys had been redistributed at least by 1,477 warganet.
Source : Warasnet
Three Marketing Automation Benefits for Cross-Selling Insurance Policies
Marketing
automation has become a game changer for the insurance industry, as it
helps insurers shine the brightest in a crowded landscape. It helps
guide prospects through the buyer’s journey, providing personalised and
purposeful content delivered at optimal times along the way. Engaged
communication is a large portion of marketing automation and insurers
can additionally benefit by using the platform to cross-sell insurance
policies to existing customers.
According
to the book Marketing Metrics, the probability of selling to a new
prospect is five-20%, while the probability of selling to an existing
customer is 60-70%. This translates to the insurance industry through
cross-selling, upselling for bundle discounts and higher liability
coverage. Cross-selling policies, in particular, are key to the
insurance industry’s growth, especially for profitability and increased
customer retention. Multiple policies qualify customers for additional
discounts and lead to a stronger sense of trust in the insurance
company. When policies are promoted effectively, insurers are going
above and beyond customers’ expectations by caring for their future
insurance needs.
Cross-sell the right policies to the right customers
It’s
the responsibility of the insurer to address future insurance needs to
the appropriate customers, including for policy cross-promotion. For
example, if insurers are selling personal lines of insurance, a growing
family will have different policy needs than a retired couple. Customers
value policies that are relevant to them at their current stage of
life, rather than ones that they have no need for.
Similarly,
knowledge is power. It is essential to know whether existing customers
already have policies that you’re cross-selling - otherwise, you’re at
risk of losing credibility and the trust of your customer.
Marketing
automation and its database of your existing customers helps segment
and determine what policies are most relevant to which customers.
Delivering the right cross-sell, to the right policyholder, at the right
time shines a positive light on you as the customer’s insurer, because
you’re recognising the subtle - but big - difference in promoting, say, a
homeowner’s policy vs. renter insurance.
Lead management helps shorten the conversion cycle
Tighter
alignment between marketing and sales ensures greater success in
galvanising more policies in a shorter amount of time. This is an
indication of lead management, which integrates a Customer Relationship
Management (CRM) platform with the marketing automation tool.
Marketing
automation alone helps sell 10% more policies per household, and lead
management is number one at 13% more policies per household. Insurers
nurture their customers along the cross-buying journey with marketing
automation by addressing which additional policies are best suited for
their circumstances and why. For top and steady results, insurers then
employ lead management for warm leads that progress into sales. When
you’re able to recognise the warm leads (engaged customers that express
interest) through behavioural analytics, you can help navigate them
promptly through the buyer’s journey.
Use content marketing to trigger automated campaigns
Take
advantage of your content marketing by setting up triggers for
automated cross-promotion campaigns. For example, if customers clicked
on a link about life insurance in last week’s enewsletter, a drip
campaign about the importance of life insurance and how to choose the
right policy starts appearing in their inbox. Alternatively, host a
webinar about whether an umbrella policy is right for someone and
segment your existing customers to receive a separate campaign once they
register, which is tailored around bundles and can apply pre-collected
data for further personalisation. When your customers are gathering
information on your website beyond the policies they already have, they
are probably curious about what else is out there. Marketers will then
be able to deliver relevant emails based on the information from their
browsing history.
These
automated campaigns can even be as simple as one that begins 90 days
before customers’ policy renewal dates: the optimal time for them to
review their current policy and see if any changes need to be made.
However, this can also be seen as your opportunity to learn more about
their evolving circumstances. This helps your database stay updated and
helps you, as their insurer, understand which policies are most relevant
for their needs.
Marketing
automation, combined with CRM integration to equal lead management,
gives insurance groups of all types and sizes the behavioural analytics
and stored data they need to effectively cross-sell policies. The
introductory promotion of an additional policy can help or hinder the
existing customer relationship - it can be viewed as a self-serving sale
sent to everyone on an email list, or it can reflect that you are
meeting your customers where they’re at in their lives, looking out for
their best interests, and anticipating their future insurance needs.
